Rob Curtis
Client focus areas
- Transforming sales performance and behaviours
- Developing high-performance account teams
- Building confident commercial leaders
- New business strategic planning
My experience
I’m a sales performance coach, working with individuals, teams, and leaders to drive sales
transformation and sustainable revenue growth. Sales has been part of my life for nearly 25
years, teaching me something I still believe today: sales is fundamentally about people,
relationships and understanding what genuinely matters to the person in front of you.
I’m an entrepreneur at heart and have founded and grown several businesses. Over the past
eight years, I’ve worked as a strategic adviser, sales coach and fractional sales leader to more
than 60 businesses across the UK, US and Israel, personally generating millions of dollars in
revenue. My experience covers the complete go-to-market journey, from generating demand to
winning customers and building long-term commercial relationships.
What it’s like to work with me
I’m curious, collaborative, and direct. I enjoy getting beneath the surface, helping people
recognise their strengths and hidden qualities they may not yet see in themselves. I believe if
you can best understand who you are and bring yourself authentically to every client
conversation, then confidence, performance and revenue will follow.
Expect me to listen carefully, ask challenging questions and say what I genuinely think. My
sessions are energising, practical, and rooted in real commercial situations. People leave with
ideas and actions they can immediately apply and the energy and confidence to bring the best
version of themselves to every client conversation.
What clients say
“Rob combines sharp commercial thinking with warmth, humour and infectious enthusiasm. He
quickly identifies what’s holding a business back and makes change feel exciting and
achievable.”
“Rob has a rare ability to be both a trusted adviser and a genuinely supportive coach, helping
people uncover strengths they may not recognise in themselves.”
“Rob brings together strategic sales insight, emotional intelligence and real-world experience,
whether coaching an individual or advising a leadership team, people leave energised, focused
and ready to act.”